Saturn of Canada Loves Illumination
Electroluminescent technology is incredibly versatile, revolutionizing billboard and transit advertising…and window signage? As a booster to their grand-scale promotion of the new Saturn Aura, Saturn of Canada and agency Cossette have commissioned Luminous Media Canada to re-invent their dealership windows.
These three foot by two foot electroluminescent posters use sweeping animations and fades to re-create the motion seen in television ads currently running. Posted in every Saturn dealership in Canada, these signs are also designed to keep the brand working overtime as they flash through the evening and on until morning.
Two versions of the sign were produced, one in English, and another in French.
Download hi-res WMV version here (6 mb)
Download low-res WMV version here (1.4 mb)
Posted on October 10th, 2006 by admin
Filed under: Window Signage |
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